MEADOWSWEET
Meadowsweet is a natural beauty line that intends to sustain one's sense of wellbeing through promoting daily rituals of luxurious self care with gentle and organic products. This project was part of The Brand Stylist's Elevate program, a 6-week mentorship for designers led by Fiona Humberstone.
THE MISSION
the creative solution
Founder Titania has created a range of artisan made products that are gentle on the body, that tread lightly on earth and that bring a sense of indulgence and luxury to everyday rituals. She seeks to create a brand the feels elevated & refined, and hopes to sell directly to discerning customers and even partner with luxurious retreats.
At the heart of the company's philosophy is the idea that beauty rituals are an essential part of sustaining ones' sense of wellbeing. This is brought to life through a restful, relaxing, and considerate brand identity characterized by sustainable packaging, beautiful textures, and emotion-evoking variant names - all working together to provide a calming, immersive experience for its customers.
KIND WORDS
FIONA HUMBERSTONE
The Brand Stylist
